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Image of Leland Gross CFP® EA

Leland Gross CFP® EA

Founder, Financial Planner, Tax Preparer

Hey there, I’m Leland!


I am passionate about building relationships and coaching people. It has been said that personal finance is more personal than finance. I find that to be true. When working with someone’s finances, I don’t hear them talk about their investment returns right off the bat. I first hear them talk about the things they care about most in life like their family, their dreams, their fears, their stressors, etc.


I believe finances are a tool in our lives that can cause one of two things; anxiety or confidence. I am passionate about helping individuals and families foster confidence and an abundance mindset around their life goals.


After many years working in the insurance and broker-dealer world, I grew tired of transactional relationships. I was working to do financial planning, but It was more product sales than relationships. That is where PeaceLink Financial Planning LLC came in.


I founded PLFP to make a real difference in people’s lives. Through a focus on the financial planning process and building relationships, I am able to understand my clients and what they desire in life. This allows me to tailor advice in a way to maximize the resources at their disposal and help them develop the life that they long for both now and in the future.


As a fee-only, CERTIFIED FINANCIAL PLANNER™ , I have the privilege of serving my clients nationwide to experience the life that they desire. Being “fee-only” means my only source of income is directly from my clients. I don’t get paid through hidden fees or commissions for selling financial products. This helps minimize the conflicts of interest in our relationship and puts us on the “same side of the table” to achieve your goals.


When I am not working with my clients, you can find me spending time with my family (my wife, Lindy, our son, Levi, and our pup, Sutton) being with our family and friends, playing pickleball, or doing anything that involves water (swimming, surfing, boating).